CBS Announces New Reality TV Series “The Activist”


Image of article titled New reality TV series aims to make concept of 'activism' completely meaningless

Photo: Elijah Nouvelage / Stringer (Getty Images)

The latest sign that we’re living in the worst possible timeline has come in the form of the announcement of a new CBS Reality TV Series disturbingly called Activist. Deadline reports that the Global Citizen series will feature “six inspiring activists paired with three prominent public figures” who will compete to “bring meaningful change to one of three vitally important global causes: health, l ‘education and the environment’. The series – which is brought to life by the truly inexplicable and deeply unspeakable trio of Julianne “wore blackface in 2013“Hough, Priyanka” wants to be Prime Minister of India”Chopra Jonas, and Usher — is scheduled to premiere on Friday, October 22.

On the series, these so-called activists will face each other in challenges to “promote their causes,“ whose winners will be measured by “online engagement, social metrics and guest contribution”. As a social media manager, I can’t even imagine how you could ‘win’ at something as abstract as ‘promoting a cause’ – but I would expect nothing less from a series with such a concept. performative and self-promotion. .

For the final of this hellish competition, the so-called activists will have the opportunity to attend the G20 summit (lol) where they will meet with world leaders to raise funds for their cause (lol), and the winner will be the team that receives the largest financial commitment (lol). Because, as everyone knows, the real end goal of any meaningful activism is to accumulate massive sums of money from world leaders who are certainly not at all responsible for the very systems of oppression that the real activists organize to dismantle!

Activist is a one-of-a-kind competition series that will inspire real change, as the series progresses from the United States to Rome for the latest activists’ challenge at the G20, ”said Hugh Evans, CEO and co-founder by Global Citizen. “The public will see activists’ passion and commitment to their causes put to the test as they call on world leaders to take urgent action to address the interconnected crises we face.”


The creation of this series seems to be the inevitable result of the recent rise in a class of celebrity “activists” who seem more concerned with achieving fame and wealth for themselves than with organizing on behalf of the people and communities they claim to love so dearly. *cough* King Shaun *cough*.

It also seems likely that shows like Activist will in fact make it even more difficult for real activists to force change and perhaps even put them at greater risk of suffering state violence by further perpetuating a false dichotomy between ‘good’ (or not) activism. and the “bad” (aka causing damage to property) activism. Especially because these stories can allow law enforcement to continue to publicly and shamelessly commit violence against organizers who reject “activism” sanitized and endorsed by business.

I’d like to think that anyone with two brain cells to rub shoulders with can understand that the type of radical organization that has the potential to actually create meaningful change doesn’t happen with the approval of a business. Yet it is appalling to see a billion dollar media conglomerate that is probably already taking advantage of a variety of highly abusive labor practices that many organizers are actively struggling with in an attempt to generate more profit by selling consumers some form. respectable and well packed with so-called activism.


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